Sony Aspires to be Number 2 Tablet Manufacturer by 2012

From DailyTech:
After crowning Apple's iPad as the king of tablets, Sony is looking to snag the number two spot in tablet devices by 2012. Now they just need to make one.

Sony, the Japanese multinational manufacturer of consumer electronics, has been considered to be a bit behind other electronics makers when it comes to some high-end products. Sony CEO Howard Stringer and Computer Division Head Kunimasa Suzuki both agreed that the company had big plans to catch up in the race for second-best tablet.

"For sure the iPad is the king of tablets," said Suzuki. "But what is the second? What is the third? Who is taking the second position? That is our focus. We would like to really take the number two position in a year."

But this is a pretty bold statement coming from an electronics manufacturer that didn't have a tablet to present at the Consumer Electronics Show this week at all. Sony had investors disappointed when there was no product to back up these plans, and analysts are saying that 2012 will be a stretch if they have nothing developed yet.

"Many electronics makers have already unveiled tablet devices since last year, and it would be extremely difficult to come up with products that are different from the others and to steal market share from the far-and-away front-runner, Apple," said Takao Hattori, T.I.W. senior analyst. "To attract consumers, Sony would have to come up with features that are totally unexpected."

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