Apple Touts App Store Job Creation and Small Business Growth

From CNET: Apple on Wednesday highlighted research that says the iOS app economy now supports more than 2.2 million jobs in the US and is helping fuel success for small businesses. The two new pieces of research -- one from economists it hired at Analysis Group and the other from the Progressive Policy Institute -- come as Apple faces continued accusations that the power it wields over its App Store hurts competition and innovation.

While earnings for all developers on the app store grew over the past two years, small developers -- defined as those earning up to $1 million a year with fewer than 1 million downloads across their apps -- saw the most notable jump, according to the Analysis Group report, which was based on data provided by Apple. Total App Store earnings of small developers that were active in 2019 increased by 113% over the past to years, with small developers in the US seeing an increase of 118% since 2019, according to the report.

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