From CNET: Don't call it a comeback -- because Sony was never really on top in the first place.
The Sony brand is a household name when it comes to televisions or its Playstation video game console, yet few people in the US know the Japanese conglomerate also makes phones, too.
Sony wants to change that, and has vowed to return to the US in a bigger way with its newly unveiled family of phones.
"We're committed to coming to the US with these Xperia X phones," said Don Mesa, head of North American marketing for Sony Mobile, in an interview on Monday. "This year represents a new chapter."
Sony is just the latest company to use the Mobile World Congress trade show as a springboard to re-enter the mobile business as it vies for a place as a legitimate premium alternative to Apple's iPhone or Samsung's Galaxy S line. HP on Sunday unveiled a Windows 10 phone that can turn into a laptop, its first handset in two years, while Nokia CEO Rajeev Suri hinted at a return to the phone business.
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