'We need new privacy laws' urges Apple CEO, Tim Cook

From ComputerWorld: In a sidelong slap at the business model of Facebook, Google and others, Apple CEO Tim Cook has published an article in which he urges the U.S. government to put surveillance capitalists/data brokers under transparent legal oversight.

“In 2019, it's time to stand up for the right to privacy - yours, mine, all of ours.” Cook writes in an article for Time Magazine.

“Consumers shouldn't have to tolerate another year of companies irresponsibly amassing huge user profiles, data breaches that seem out of control and the vanishing ability to control our own digital lives.”

To put this into context, it is worth reminding ourselves of a 2014 Federal Trade Commission (FTC) investigation into nine data brokers.

This found them to hold vast amounts of data on every U.S. household, one broker had records of over 1.4 billion transactions and 700 billion data elements.

Speaking to EU Privacy Commissioners in 2018, Cook made multiple arguments around privacy, and presented his working framework for the protection of it.

“Platforms and algorithms that promised to improve our lives can actually magnify our worst human tendencies,” he said at that time.

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