YouTube lands NFL Sunday Ticket in major shake-up of sports streaming

From The Verge: YouTube will be the new home of NFL Sunday Ticket, Google and the NFL announced, ending the months-long question of where the major broadcasting package would end up. NFL Sunday Ticket has been available in the US exclusively via DirecTV since 1994, but the satellite provider won’t have it starting with the 2023 NFL season.

Now, it will be available either as an add-on for YouTube TV subscribers or à la carte via YouTube Primetime Channels, which launched last month to “bring shows and movies from more than 30 services directly into the YouTube interface.”

No one has confirmed how much it will cost for viewers, but the Sunday Ticket package for this season costs $293.94 to purchase from DirecTV or nearly $400 if purchasing the Max package with extra content.

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