Meta Jumps On Twitter’s Bandwagon, Introduces Premium Subscription Model For Facebook And Instagram

From Forbes: Meta has jumped on the subscription bandwagon. It’s announced Facebook and Instagram, which have active user bases of 2.9bn and 2bn respectively, will now have a paid-for service called Meta Verified.

The move comes following Twitter’s rocky launch of Twitter Blue, with Meta being the first Big Tech company to follow suit, and a challenging regulatory climate as advertising-reliant Meta looks to change course.

So what exactly has Meta introduced - and how significant is this move? Let’s get into the detail.

On Sunday Mark Zuckerberg, CEO of Meta, took to Facebook to announce a new subscription model called Meta Verified for the social platform and its sister, Instagram. “This new feature is about increasing authenticity and security across our services,” Zuckerberg said.

View: Full Article