It’s Spotify’s turn to increase prices

From The Verge: After 12 years, the price of Spotify Premium is increasing in the US. The subscription will now cost $10.99 a month, the company announced today. Spotify has charged $9.99 for its Premium subscription ever since its launch in the US in 2011. “So that we can keep innovating, we are changing our Premium prices across a number of markets around the world,” the company wrote in a post announcing the increase. “These updates will help us continue to deliver value to fans and artists on our platform.”

As well as increasing the price of a single Premium subscription, the cost of Duo will increase from $12.99 to $14.99, Family will increase from $15.99 to $16.99, and Student will increase from $4.99 to $5.99. According to an FAQ, existing subscribers will get a one month grace period before the new pricing takes effect.

Similar price increases are being made internationally. For example, in the UK an individual plan will now cost £10.99 (up from £9.99), Duo will cost £14.99 (up from £13.99), Family will cost £17.99 (up from £16.99), and the price of a student plan will stay the same at £5.99. Meanwhile in France an individual plan will cost €10.99 (up from €9.99), Duo will cost €14.99 (up from €12.99), a family plan will cost €17.99 (up from €15.99), and a student plan will cost €5.99 (up from €4.99).

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