Apple is top of mind for execs at MWC

From CNET iPhone maker Apple isn't at GSMA Mobile World Congress 2009 along with the rest of the mobile phone industry, but the company's growing success is definitely top of mind for key executives in the mobile market.

The iPhone and Apple's successful App Store got more than a passing mention on Tuesday during a panel moderated by The Wall Street Journal technology columnist Walt Mossberg.

The panel which included three of the most powerful CEOs in the mobile industry--Ralph de la Vega, CEO of AT&T Mobility, the second largest mobile operator in the U.S.; Olli-Pekka Kallasvu, CEO of Nokia, the world's largest handset maker, and Steve Ballmer, CEO of Microsoft, the worldwide software leader--centered on the need for more openness to spur successful innovation in the mobile market.

But the discussion quickly devolved into the need for openness, despite the growing success of Apple, considered the most closed player in the industry.

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