From CNET: If you're a Netflix superfan, Chief Executive Reed Hastings may have just burst a couple of your bubbles: dreams of a Netflix-made streaming-media box and live sports.
In a Q&A session at the Recode technology conference in Palos Verdes, Calif., Hastings said Thursday his subscription-streaming-video company has no interest in making a device, and it doesn't have the time, energy or money to buy the rights to live sports content.
Competitor Amazon launched a media-streaming device, Kindle Fire TV, earlier this year. The e-commerce giant competes with Netflix with its Prime Instant Video streaming service, which is part of its $99-a-year Prime membership program best known for free two-day shipping on qualifying Amazon purchases. However, Amazon has long been part of the consumer-electronics game, with its ubiquitous Kindle e-readers and Kindle Fire tablets.
Netflix, as superfans may recall, once had a hand in developing a streaming box. Roku founder Anthony Wood once worked at Netflix as its vice president of Internet TV, helping on a project to deliver movies directly to subscribers' televisions over the Internet. But Netflix later jettisoned the project to Wood's own company Roku, which eventually released the streaming boxes many use today to watch Netflix in their living rooms.
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