$25 Firefox-powered Matchstick streaming adapter revealed

From PC World: Remember back in June when we told you about a Firefox OS-powered HDTV dongle that was in the works? Well, the device is almost here and it's called Matchstick, according to a blog post on Mozilla's site.

The new dongle is not the work of Mozilla, but the project does have the blessing of the open source organization, and it's not hard to see why. The company behind the dongle, also called Matchstick, is promising a 100 percent open platform for hardware and software, with no gatekeepers or review period for Matchstick apps.

If a developer can write it, Matchstick will run it, the developers say.

That's a point of view that Mozilla can get behind.

After Google's failed attempt to win the living room with Google TV, the search giant is seeing success with the $35 Chromecast dongle. But Google took a tentative approach to rolling out developer access to Chromecast. Matchstick will have no such restrictions and is hoping to encourage developers to get very creative with their uses for the Matchstick. The company is also open sourcing the hardware design, meaning other companies could take it and flood the market with Firefox OS-powered dongles—if the Matchstick prove popular enough.

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