Google looks to become a mobile carrier

From InfoWorld: Google has laid the groundwork for its own cellular service by buying capacity on the networks of Sprint and T-Mobile USA, according to news reports.

The sprawling search company would sell the service directly to consumers, according to The Wall Street Journal, which cited unnamed sources. Tech news site The Information reported on the deals earlier on Wednesday.

Google is heavily involved in mobile through its Android operating system, the world's most widely used mobile OS, as well as through selling mobile advertising, and is pushing to make more radio spectrum available for wireless services. But the partnerships with Sprint and T-Mobile would bring the company into the cellular business itself, offering Google phone plans directly to consumers.

The deals would make Google an MVNO (mobile virtual network operator), a carrier that doesn't build or operate its own network but sells services that run on the partners' infrastructure. Sprint is the third-largest U.S. mobile carrier and T-Mobile is the fourth largest.

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