From InfoWorld: You might think it was doomed, following Microsoft's reorganization of its phone business just days ago, especially after Microsoft wrote down the value of the business. Microsoft CEO Satya Nadella put those fears to rest, however, in an interview with ZDNet's Mary Jo Foley.
Nadella has emphasized, time and again, that his goal is for Microsoft to establish new product categories that partners can build upon. In the phone business, however, partners haven't followed Microsoft's lead.
Nadella seems to be fine with that. "If there are a lot of OEMs, we'll have one strategy. If there are no OEMs, we'll have one strategy," Nadella said of Windows Phone's future. Microsoft seems content to go it alone, or if a hardware partner like HTC or Samsung commits to the platform, that's fine too.
Sticking up for Windows Phone shows how committed Microsoft is to supporting new categories of devices. This is something Nadella started talking about as early as the Surface Pro 3 launch, when he basically said that Microsoft would set an example for the hardware industry to follow. As Nadella told Foley, that strategy has carried over to app development like Sway or Gigjam, where Microsoft is breaking out of the traditional Office hierarchy to create cross-disciplinary apps. He also more plainly explained how Mcrosoft's vision will affect developers and consumers, especially in the mobile space.
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