From PC Mag: RIP IGTV? Instagram's long-form vertical video platform is merging with feed videos and being rebranded as Instagram Video. It will be housed in a new Video tab on user profiles, alongside fresh features like trimming, filters, and people and location tagging.
"We love that our creator community has embraced video as a key format to tell their stories, entertain, and connect with their audiences," Instagram says in a blog post. "And that's why we want to make it even simpler to create and discover videos on Instagram."
Not much is changing, really: You can still upload videos from the camera roll and continue to cross-post content through Stories and direct messages. The consolidation, Instagram says, offers "multiple ways for creators to tell their stories and engage with their communities."
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