From PC Mag: YouTube has begun testing gifted memberships for select channels.
The video-sharing platform's take on Twitch subscriptions lets viewers offer financial support to creators in return for perks like loyalty badges and custom emoji.
A beta version of Channel Memberships Gifting is currently open only to a "small group of creators," but will be expanded to more users over the course of several months. Bear in mind that you'll need to already meet the network's minimum eligibility requirements to enable channel membership.
Qualifying channels will initially only be able to gift memberships to desktop viewers, with mobile access expected as part of the eventual full feature launch. Existing channel members cannot receive a gifted membership.
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