New Fx0 Firefox Phone is Sort of Expensive, But at Least It's "Transparent"

From DailyTech: The Mozilla Foundation's Firefox OS mobile phone project has yet to pick up anything in the way of significant market share, but it continues to attract attention, thanks in part to a quirky (albeit, small) lineup. Mozilla writes that the lineup now features 16 devices sold in 29 countries.

The latest addition to the that lineup is the Fx0 from South Korea's LG Electronics, Inc. (KRX:066570)(KRX:066575) (originally known as the LG L25). The Fx0 packs a pedestrian spec, with a lowly Qualcomm Inc. (QCOM) Snapdragon 400 chip, a 4.7-in. 720p screen, a 8 megapixel camera, 1.5 GB of DRAM, and 16 GB of NAND flash storage.

It does include LTE, but at JPN¥50,000 (~$420 USD), it seems to be priced at 50 percent or more of the price or more of what devices with similar hardware from Microsoft Corp.'s (MSFT) Lumia brand (e.g. the Lumia 730/735) or the Lenovo Group Ltd.'s (HKG:0992) budget-minded Android brand, Motorola, go for (e.g. the Moto G)

So why is the phone so ridiculously expensive? Well, it's transparent... sort of.

The device -- for now an exclusive of Japan's KDDI Corp. (TYO:9433) -- features a transparent (or perhaps translucent is a better term) shell made of yellow-brown plastic. You can't see through the device, of course, as the electronic "guts" get in the way. But it does give it a unique look.

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