From CNET: Amazon has filed suit against four websites that allegedly sell phony product reviews that are placed on its main site, Amazon.com, marking the first time the company has taken legal action against such practices.
The Seattle-based online retailer filed the suit Wednesday in a Washington state court against a California man, Jay Gentile, who allegedly runs BuyAzonReviews.com, as well as several unknown parties running three other sites: BuyAmazonReviews.com, BayReviews.net and BuyReviewsNow.com.
"While small in number, these reviews threaten to undermine the trust that customers, and the vast majority of sellers and manufacturers, place in Amazon, thereby tarnishing Amazon's brand," Amazon said in the suit.
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