From CNET: Facebook, Instagram, and Messenger will all be under the umbrella of a single app soon. With businesses in mind, Facebook is integrating all three into its Pages Manager mobile app in the coming weeks, letting manage messages and comments of all three platforms from one page.
Pages Manager is a free app aimed to help people who manage the Facebook account of businesses. It shows you a specialized view of the pages you administrate, helping you more quickly manage comments and posts while keeping your personal account separate.
With the new inbox, you'll be able to see if anyone's commented on any of the three pages. You can respond to inquiries and tap on the name to see the Facebook profile of the person and past interactions that person has had with your business. You'll also still be able to use the Instagram app separately, even if you integrate it with Pages Manager.
Given that Messenger is already a Facebook application and Facebook owns Instagram, the integration makes sense. If well implemented, it could prove convenient for the busy social administrator.
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