Verizon keeps unlimited data for iPhone

From CNET News.com: Verizon Wireless will keep its $30 unlimited data plan for the iPhone, Lowell McAdam, chief operating officer of Verizon said Tuesday at the company's quarterly investor meeting.

The Wall Street Journal first reported McAdam's comments ahead of Verizon's quarterly earnings conference call this morning. And the company confirmed it here at an event for investors and analysts.

"I'm not going to shoot myself in the foot," he told the WSJ. He said that not offering an unlimited plan would put up a barrier for customers who want to leave AT&T. In June, AT&T changed its data service offering and eliminated the unlimited data plan for new customers. Now new customers are required to buy one of two capped services: $25 for 2GB of data or $15 for 200MB of data per month.

While new customers at AT&T are not able to get an unlimited data plan for any smartphone, customers on contract with AT&T before June were grandfathered in to the plan.

Even though Verizon has talked about offering a usage-based tiered pricing service, changing the policy would likely prevent many existing and long-time AT&T iPhone users from switching to Verizon.

At its earnings conference on Tuesday, executives said that the company will discontinue the $15 data plan for smartphones that offers 150MB per month.

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