Mozilla Is Testing a $5/Month Ad-Free News Subscription

From PC Mag: Mozilla is testing a new $5/month subscription service for news in partnership with advert-free news subscription startup Scroll.

The upcoming service will give subscribers access to advert-free versions of articles from publications that are already working with Scroll. They include Slate, The Atlantic, BuzzFeed, Gizmodo, USA Today, SBNation, Jezebel, Deadspin, Vox, The Verge, and Eater. None of these publications are currently paywalled, but all run adverts on their websites.

Subscribers will be able to listen to audio versions of articles, as well as "exclusive top recommended reads, and an app that helps you find and finish great content."

In a blog post back in February, Firefox's product lead Peter Dolanjski said there was concern that the "majority of digital advertising revenue is going to a small handful of companies, leaving other publishers with scraps ... Meanwhile users are on the receiving end of terrible experiences and pervasive tracking designed to get them to click on ads or share even more personal data."

However, it's unclear how the $4.99 subscription will be split between the publishers, Mozilla, and Scroll; we have reached out to Scroll and Mozilla for clarification.

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