From CNET: In September, Amazon settled its case with the Federal Trade Commission over whether it had misled customers who signed up for Amazon Prime. The $2.5 billion settlement is one of the largest consumer protection settlements in US history, and while Amazon did not admit to wrongdoing, it's still changing things.
The FTC said $1.5 billion will go into a fund to repay eligible subscribers, with the remaining $1 billion collected as a civil penalty. The settlement requires Amazon to add a "clear and conspicuous" option to decline Prime during checkout and to simplify the cancellation process.
"Amazon and our executives have always followed the law, and this settlement allows us to move forward and focus on innovating for customers," Mark Blafkin, Amazon senior manager, said in a statement. "We work incredibly hard to make it clear and simple for customers to both sign up or cancel their Prime membership, and to offer substantial value for our many millions of loyal Prime members around the world."
View: Full Article
