Intel Demos Industry Support for Its Media Processor for TVs

From X-bit Labs: At the ongoing Consumer Electronics Show Intel Corp. showed broad industry support that brings a variety of rich Internet applications to the TV through new connected consumer electronics (CE) devices running on the Intel Media Processor CE 3100. The new Intel processor is the first in a family of purpose-built System on Chips (SoCs) designed specifically for the CE industry.

“Intel is working with leading-edge CE manufacturers, broadcasters, movie studios and content and service providers to deliver a new connected TV experience. This effort is aimed at enhancing today’s traditional TV watching with complementary widgets that will expand content options, deliver real-time information and offer interactive features, all of which can be personalized to fit the viewer’s needs,” said Eric Kim, senior vice president of Intel’s digital home group.

Mr. Kim said the company plans to bring Internet-based content to the TV through the power of CE-centric Intel processors and a new TV applications framework called the Widget Channel, developed with Yahoo!. Today, a variety of CE and entertainment companies are embracing this new opportunity.

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