Facebook reportedly in talks to insert music videos into users' feeds

From CNET: Facebook is reportedly looking to get in to the music business, but it's not gunning for Spotify.

The New York Times reports that rather than joining the crowded streaming landscape, Facebook has its sites set on music videos, a territory dominated for years by YouTube. The social-networking giant has held licensing talks in recent weeks with major recording labels to insert music videos directly into users' feeds, the newspaper reports, citing anonymous sources described as being briefed on the talks.

Facebook is proposing revenue-sharing deals that would be more lucrative than YouTube's and has also promised to do a better job of preventing unauthorized videos from appearing on the site, sources told the Times.

The talks, first reported by The Information in June, are described as still being in the early stage but suggest that Facebook is looking to ramp up its competition with YouTube, the Web's de facto home for video. With 1.4 billion monthly users, Facebook would appear to be the best platform to mount an assault on YouTube, which claims more than 1 billion monthly users.

View: Article @ Source Site